18 4 / 2014
"The most important question you’ll ever ask yourself—even more important than “sneakers or shoes?”, “what’s for dinner tonight?”, or “should I stay or should I go?”—is the same one Aristotle asked about two and half thousand years ago: how should you live in order to be happy?"
15 4 / 2014
""Think of advertising as the invitations, PR as the promotion and digital as the arcade game at the entrance. But the party itself — the ambiance, the DJ, the bouncer, the guests themselves; talking to one another, dancing, forming relationships, having a great experience together — that’s social," he says."